5 ideas for your company's 30-second explainer videos

A half-minute may appear to be a long period to develop a brand promotion, statement, or effective advertisement. But in reality, 30 seconds is only sufficient time to communicate one powerful message about your company, product, or service. When done correctly, a 30-second explanation video could serve as a magic solution for your business's promotion.

You've come to the perfect place if you want to make effective explainer clips for your brand and business. We'll walk you through the precise formula you can use to make mega explainer films in our complete guide to explainer videos.

What are explainer videos?

An explainer video is a compelling and innovative video made for marketing and sales purposes. Many companies use these videos to highlight their services or product. There are many kinds of explainer videos such as-

• Whiteboard video
• 2D video
• Motion graphics
• Screencast
• Flat icon
• Illustration

Why use explainer videos?

With businesses increasingly adopting video content, it is evident that videos are a tool that may attract new consumers, enhance conversions and sales, and establish loyalty among various audiences. In general, videos are much easier to digest and understand.

Explainer videos are useful because they blend audio and visual elements to convey a concept in a straightforward and clear manner. Instead of simple text or voice, they combine both, which has been shown to boost message comprehension.

5 Ideas for Your Company’s 30 Second Explainer Videos

1. Concentrate on a clear statement- To be effective, all explainer clips, irrespective of their length, should focus on a clear message. The video should either promote a new product/ service, highlight a corporate mission statement, or give information about the company's goals.
    
2. Creative effective animation- A beautiful graphical representation of your service or the products that you’re showcasing can go a long way. If you decide to include animation in your 30-second explainer video to make it more effective, you must have new, fresh, and high-quality animation to enhance it better.
    
3. Engage in versatility- 30-second explanatory videos are great for sharing. While your explainer video will most likely be published directly on your website, it is vital that you promote it on social media and other platforms in order to attract attention and traffic. Many people would happen to see it on social media rather than on a company’s website.
    
4. Make use of vibrant music and dialogue- Including a clear and catchy narration for directions as well as inventive sound effects to keep viewers' attention is another great idea for such explainer videos.
    
5. Keep it brief and to the point- Keeping sure that the video is of the right length is also crucial. You don't want to risk losing your viewers' interest, therefore maintaining just necessary and catchy content is one effective option. Unnecessary material will throw off your customers.

How do 30-second explainer videos benefit a business-

• Keep the explanatory video to a suitable length.
• For the top of the sales funnel, a 30-second animated video works best.
• Repurposing for several purposes - an explainer film may be used for an investment pitch, an email signature, and other reasons.
• It helps keep people on your page for longer.
• Increases social media engagement.
• Builds powerful branding.
• Allows you to be completely unique.
• Easy explanation of complicated topics.
• Increase web traffic SEO

A 30-second explanatory video should not be overlooked. Let me pose a question to you now that you've done viewing this guide. Is an explainer video suitable for your company? If this blog has encouraged you to make better videos and get video editing services Mumbai for your business, let Verve Media execute it for you. Our expert team will provide a creation from your vision. Our digital marketing agency has expertise in explainer video production and all kinds of subjects of development, management as well as marketing for various purposes.

It's time to take your brand to the next level with fully tailored video content. We create videos by integrating your requirements with our expertise. We work with clients to develop unique content that expresses a concept, communicates, or promotes a brand and its value. Our primary objective is to support you in reaching your goals. We employ our clients' knowledge and insight to construct specified master portfolios, each one meeting a specific requirement. Try our online digital marketing company now.