Home / Blogs / Video ideas for diwali or upcoming festive season 2022
The commencement of the festive season drives people crazy with excitement and enthusiasm. India being the country of festivals, has so many occasions and events to offer. The auspiciousness is spread all over and people rejoice with celebrations. People eagerly wait for the festive season to arrive, in order to spend beautiful moments with their family, friends, and relatives.
Diwali is one of the biggest festivals in India, it is celebrated with extreme merriment. The festive season begins with a series of events in the month of August. People in India go on a spending spree during festivals. Electronics, cars, two-wheelers, and home-decor experience a rise in sales during this period.
Knowing the fact that people splurge during this season, brands and businesses jump into the market with multiple deals and offers. Taking advantage, brands create exciting deals as well as interesting advertising campaigns.
Since there are various competitors out there, it becomes a mandate for the brands to make ads that are creative, innovative and relatable. Many video editing services Mumbai are there for your rescue.
As per the 2021 data, it was found that Indians are likely to spend more during the festive season. 72% of Indians anticipated going shopping, whereas 62% preferred online shopping which led to the emergence of the term, ‘Digi-fest’.
The massive increase in online shopping led brands to build a strong digital presence in order to engage consumers with time.
Since the advertising campaigns have a strong impact on the consumers, the businesses need to be smart enough to target the needs of the audience. Emotional content is what engages customers the most during festivals.
Marketers should keep the following ideas in mind when creating videos and advertisements:
Above mentioned are some of the basic ideas to keep in mind for making videos.
Talking about videography, Verve media is one of the best brand video marketing company that provides video editing services Mumbai and Social Media Marketing Services. We look forward to serving the brands by creating the best videos. Be it either an existing or an emerging brand, we use the best possible ideas to innovate the Ad. Now end your hunt for a digital marketing agency in Bangalore or Mumbai with Verve Media today.