10 Quick Facts You Should Know About SEO

With the advent of technology, video marketing and other digital marketing tactics have seen a rise in the past few years. While big firms in various industries are experimenting with a handful of combinations of digital marketing, small and mid-sized businesses are still learning about the media services in Mumbai.

With that being said, SEO is one of the most popular services of digital marketing. To give you a brief overview of the same, we have curated this guide for you to understand it better. Apart from that, we are going to list 10 facts, irrespective of the industry, every business should know about SEO.

Before giving you out the quick SEO facts, allow us to tell you the meaning, importance and benefits of SEO.

SEO stands for search engine optimization. SEO is the process of improving your site to increase its visibility when people search for products or services in Google, Bing, and other search engines. Search engines such as Google and Bing use bots to crawl pages on the web, going from site to site, collecting information about those pages and listing them in an index. On average, Google processes over 40,000 searches per second.

The next step in the process is algorithms analyzing pages in the index, taking into account hundreds of ranking factors or signals, to determine the order pages should appear in the search results for a given query. Coming to SEO’s role in digital marketing, as people conduct trillions of searches every year, which ultimately act as a door between the customers and the brand. In a nutshell, SEO is the foundation of a holistic marketing ecosystem.

Although the online courses promise to teach about SEO in and out, there are a lot of secrest a beginner may not know. This sort of knowledge and expertise are often restricted to professionals who work at various advertising agencies in Andheri. And, we are just listing ten from the SEO plathero. Scroll down to know.

1. There are two key elements to improving your SEO known as off-page (on someone else’s site) and on-page (your site). Interestingly, according to a Hubspot report, 75% of SEO is off-page and 25% is on-page.
2. Page titles are the most important on-page element after content. A targeted page title is an essential part of SEO as it is located at the very top of your browser on the tab. Did you know, it is believed that 6 out of 10 people won’t read more than a piece’s headline?
3. Precise meta descriptions under 155 characters increase click through rates. For the unversed, the meta description is nothing but a brief preview that shows up underneath a link on search engines. The clear meta gives readers an idea of what’s coming if they click. Unique meta description for each page will attract clicks depending on each searcher’s interests.
4. In the search engine world, the top 5 results get 75.7% of the clicks. Thus, focus your efforts on a few valuable words and build content around those terms.
5. When someone is looking for information online, starting the search engine is a logical place to look for something new. According to a Forbes report, 93% of online experiences begin with a search engine.
6. As social media has become an integral form of communication, search engines have begun to factor your social network into the results you see. This is called “social search”. In simple words, a business should connect to people who are influential on the words and topics they want to rank for. If those influencers share, like and most importantly +1 the content on Google+, it will be more likely to show up for other searchers.
7. A website or page that loads quickly can lead to a better user experience, which can lead to increased social sharing and lower bounce rates. According to Statista’s report, nearly 43% of users do not return to a website after experiencing issues with access. This, in turn, lowers your site’s ranking on search engines. So make sure your entire site loads efficiently.
8. As per Internet Live Stats, Google page statistics show that AI is helping Google improve exponentially.
9. Claim your Google My Business page. It will improve your local ranking. As it is free, and it’s important to Google, it should be to you as well.
10. This one is going to be interesting. Well, Search Engine Land has stated that over 50% of the people who search for a product or business on their phone visit the store the same day.

A hundred and thousand social media agencies provide SEO services in Mumbai. However, finding the right digital marketing firm, creative advertising agency in Mumbai or top social media marketing company in India would not be an easy task. Google may process more than 40,000 searches per second, it is not essential that you will get the correct links in the first five options of the answer to your query - social media agencies in Mumbai. From coming up with video ideas for online content creators, video marketing to planning SEO strategies, media firms in Mumbai have a wide range of services to offer.

We at Verve Media, an integrated advertising agency in Andheri, are well aware of the importance and benefits of SEO. Thus, we provide various media services in Mumbai. As mentioned earlier, the professionals of our team have always come up with an effective solution for our clients’ needs; from video ideas for online content creators, content marketing, on-page/off-page SEO, company video ideas, video maker and much more.

We as a responsible advertising agency in Andheri have served over a hundred clients in the span of six year. Apart from this, for our team’s constant effort and successful digital marketing campaigns, we have bagged four prestigious awards. To know more about our services, you can visit our website - Verve Media. The website will give you a brief look into our values, vision, objectives, work culture, and also, our portfolio. You can easily navigate on our website and explore the “Portfolio” page. Alternatively, you can directly write us business-related queries on info@vervemedia.co.in